Scuderia AlphaTauri reveal AT03 challenger in digital launch

Scuderia AlphaTauri reveal AT03 challenger in digital launch

Project / Event: Scuderia AlphaTauri 2022 Car Launch Location: Faenza Photographer Credit: Daniele Molineris / Red Bull Content Pool

2022 car makes first official appearance at next week’s Barcelona F1 test. On Monday, Scuderia AlphaTauri revealed its 2022 challenger – the AT03 – alongside its drivers, Pierre Gasly and Yuki Tsunoda, in an innovative digital launch that kicks off the new season in style.

The Italian-based team, in collaboration with Red Bull’s premium fashion brand AlphaTauri, debuted the livery in a video combining a 3D CGI rendering of the race car and its surroundings with real footage of the AlphaTauri Spring/Summer 2022 collection runway show.

The actual AT03 will make its first official F1 appearance at next week’s Barcelona test. Following the team’s highest points scoring season to date – picking up 142 points in 2021 – Scuderia AlphaTauri has embraced the new Formula 1 regulations with the AT03, styled in an updated blue and white livery.

Render of the 2022 Scuderia AlphaTauri AT03

Gasly, 26, said: „This year sees a huge change to the car as, due to the new regulations, the look and design is completely different, so the team has had to start from a clean sheet of paper. We won’t know the true performance of the AT03 until we get it out on track at pre-season testing in Barcelona but so far, I think it looks great and I am very excited to get this new season started!“

Tsunoda, 21, added: „It really does look great. Of course, we’ve not seen the real car on track yet, but the new shape and design are really cool, and I think the livery suits it really well and I hope everyone enjoys the launch video.“

Franz Tost, Scuderia AlphaTauri Team Principal, said: „I am excited to finally reveal what our 2022 Formula 1 car will look like. It is a completely new era for F1 and we hope that this package will be very strong, following last year’s success. Once again, we have worked closely with AlphaTauri to launch our new car and I think we’ve managed to deliver something very special.“

Ahmet Mercan, CEO AlphaTauri, said: „We are excited about new beginnings this season and have explored a lot of interesting opportunities to add style aspects to F1. For Scuderia AlphaTauri, it is a new era in Formula 1, and for AlphaTauri it is a new era in style.“